MY EXPERIENCE.
Bachelor Eventmanagement (B.A.)
Make events your business. With your event management degree, you will create lasting experiences in live communication.
Distance learning
Language:
STUDY THE EVENT MANAGEMENT OF THE FUTURE.
Do you like perfectly staged live events? Are you fascinated by the symbiosis of live communication and digital transformation? Then become an event manager:in a new generation that easily conceives, plans and carries out hybrid events. For business events that make a lasting impression - and create a high brand experience. As a Bachelor of Event Management (B.A.), you are equipped with the complete interdisciplinary and intersectoral knowledge. The focus is on trend topics such as sustainability management, digitalisation of events and crisis management.
Your future main tasks as an event manager include the conception, planning and implementation of events of all kinds. Including communication, budget responsibility and evaluation. Especially for business events, MICE events (Meeting, Incentive, Congress, Exhibition) - on a national and international level. Your intercultural and ethical skills will be trained accordingly. What do you need to be a successful event manager? In any case, a sound scientific and practical education in business administration and economics. With the most modern management methods, which have been specially adapted to the event industry, so that you can later directly take on specialist and management tasks.
Are you interested in tourism and hospitality in addition to the event industry? This is also included in your bachelor's degree in event management. Not enough yet? Then specialise further. A wealth of marketing and management topics are available here to strengthen your management competencies, leadership skills and soft skills. Team projects such as design thinking and digital transformation, as well as in-depth study of foreign languages, round off your event management studies.
Information on accreditation and state approval can be found on the sub-page of the degree program.
Do you want to know more?
In our free and non-binding information material you will find out everything about:
- Content of your studies
- Admission and application
- Prices in detail
Why you should study at IU
- SALARY INCREASE up to 20%
- By studying at IU International University, you can expect up to 20% more salary in your future career.
- MORE RESPONSIBILITY IN THE JOBS OF THE FUTURE
- The job market is constantly changing - studying with us gives you the perfect preparation for the business world.
- OPTIMAL PROMOTION AND CAREER OPPORTUNITIES
- Start out in the professional world without compromises - no problem with a degree from us.
YOUR CAREER? PERFECTLY STAGED.
Sport, culture, business, tourism - as a graduate of the Event Management B.A. programme, many doors are open to you. Especially after the pandemic, innovative ideas and forms of live communication are emerging that require new qualifications. This is where you come into play. For example as:
Event Manager (m/f/d)
As an event manager, you are responsible for the planning, organisation and implementation of all kinds of events. You take care of the smooth running in all phases. From on-site security requirements to logistical details. You stage large brand experiences in the B2B or B2C sector. But small webinars and congresses can also be your day-to-day business. Depending on the size of the company or event agency.
Event Project Manager (m/f/d)
As a project manager, you are primarily responsible for the organisation and execution of exciting event projects. These are often projects that recur again and again. For example, special trade fairs, congresses or customer events. For this reason, as an event project manager you are usually employed by larger companies or trade fair organisers. In addition to planning, you will also be required to manage the practical implementation and budget planning. This includes later evaluation of the event.
Sales Manager in the event sector (m/f/d)
Your main task? The marketing of events. You acquire customers, sponsors and advertising partners and conduct the corresponding contract negotiations. At the same time, you coordinate all deadlines and ensure that the budget is adhered to. As a sales manager, you definitely need a certain sales skill and must be practised in dealing with customers. Then you can take off - as a Sales Manager:in for all types of events.
Learn everything about your
The study that adapts to your life
Distance learning
For maximum freedom - study 100% flexible
You study completely on your own terms – whenever, wherever and however you want! Get the perfect blend of innovative study tools, interactive study formats via video chat (live or on demand) and personal support.
Are you busy at work, do you have a family, want to travel or take care of other projects while you study? Go for it!
You can expect a variety of innovative tools for every type of learner, e.g. our smart IU Learn app, digital scripts, interactive books and learning videos. You can take your exams online 24/7.
Depending on your personal or professional situation, you are free to decide whether to take one course after the other or several in parallel.
If you need more time than planned, you can simply take a semester off or extend your studies by up to 12 months – completely free of charge!
Request free info material
Popular degree programs
Bachelor
Betriebswirtschaftslehre
Business administration – sets an important milestone for a professional career as a generalist in the field of business administration.
Bachelor
Wirtschaftspsychologie
Business Psychology – excellent preparation for better understanding and positively influencing people’s thinking, experience, action, and decision-making.
Bachelor
Wirtschaftsrecht
Business Law – the best for current trends and legal questions arising from the digitalisation and globalisation of corporate processes.
What we have to offer
- study programmes to choose from, tailored to your needs
- companies educate with us as practice partners
- locations or study online worldwide
150+
10.000+
28
Request free information