Bachelor-Distance Learning Medienmanagement*

“Something with media?” As if! In view of digitalisation, new jobs are constantly emerging that require creative, practically trained specialists and managers. Media Managers can work in a variety of fields – for example, in publishing houses, TV and radio stations, PR and advertising agencies, market and opinion research institutes, as well as in the communications departments of associations, organisations, start-ups or even large corporations. With a view to current and future requirements, the online study programme in Media Management teaches the basics of business administration and media knowledge, as well as skills in marketing and media production. In addition, you will receive in-depth training in cross-media management and digital editorial management. The close connection to the media industry and the imparting of tools and strategies from practice equip students for the challenges that come with the profession.