As a communications designer, you are both the creative and strategic mind behind colourful advertising messages. Your job is to plan, shape, and design media of all kinds, for example, advertisements, posters, and banners for the internet. However, you do much more than just design, you also provide advice to your clients. This involves understanding your client’s communication strategy and being informed on current trends. To work as a communications designer, you should have professional expertise, creativity, a sense of aesthetics, a knack for details, and great communication skills.