

Distance Learning Bachelor
Wirtschaftspsychologie (B.Sc.)*
180 ECTS credits. Language: Only available in German.
Start your online study programme in Wirtschaftspsychologie now
What drives people to buy certain products, and why do they remain loyal to specific brands over time? How can employees be optimally motivated to ensure long-term business success? Business and psychology are closely intertwined, and you'll learn how to harness this connection.
How your studies get you ahead:
You'll gain fundamental psychological knowledge to understand business actors, lead companies to success, and delve into exciting topics like the interplay between AI and psychology.
You'll have the chance to deepen your knowledge in areas such as “Führung und Karriereplanung,” “Psychologie der Personalauswahl und -analyse,” “Organisationsentwicklung und Digitaler Wandel,” “Psychologie der Kaufentscheidung,” as well as coaching and personal development.
After graduating, you'll be ready for a wide range of roles—always at the intersection of business and psychology.
Study flexible
Learn innovatively
State-recognised
Your study programme summed up
Study programme & degree
B.Sc., 180 ECTS credits
Language: de
Full-time or part-time, 100% flexible
Application & starting date
Start [[your studies in no time]], Online application, no application deadline
Study duration & extension
Locations
Study programme independent of time & place, no mandatory attendance, innovative study tools available on online-campus, AI study assistant Syntea, exams online or at nearest examination centre
Study fees
Starting at 249€/month, depending on model
Current discount campaign
Recognition & Approval
Study program is state-approved, accredited & internationally renowned, 180 ECTS - DE: AR-Siegel, ZFU: 174318
Apply now and begin your studies soon— or choose any starting date that suits you. You can try us out for 1 month without commitment. We only charge you for this month if you continue with us.
Study model and prices for the online Bachelor's study programme in Wirtschaftspsychologie
US$440
mtl
US$382
mtl
US$289
mtl
All our study programmes include the following services
Free trial month*
Opportunities to exchange with teachers and fellow students
Study and career coaching
Optional semester abroad
Online library with 60,000 E-books and access to Statista
Access to over 14,000 courses and 1,800 video tutorials via LinkedIn Learning
Access to MS Office
Eduroam internet access at over 20,000 locations worldwide
Holiday semesters and free extension for up to 12 months
We are here for you
Do you need help with your decision? Your personal study advisor is happy to help you!
Recognition of previous achievements
Do you have vocational training or further education, work experience or have you already studied? Then have your prior learning recognised for your distance learning study programme! This will save you time and tuition fees - namely 30 euros per recognised ECTS point.

Save time & money: We value your prior achievements
Have you completed vocational training or further education? Then have this prior learning recognised for your degree course: Use this tool to calculate which degree programme will help you graduate the fastest and effectively reduce your tuition fees.
- Hours
- ECTS
Do you need support with your application for recognition? We have summarized all the important information for you in our guide to recognition.

Shortening your period of study: Skip individual modules or whole semesters!
Save on tuition fees: You’ll save €30 for every recognised ECTS point
Even before you apply for an online study programme, we’ll gladly check whether we can take your previous achievements into account: 100% online, no strings attached. Simply fill in our online recognition form.
Send an email to study@iu.org to find out which previous achievements you can get recognised. Make sure you send your application before the end of your 1-month trial. You can get your previous achievements recognised during your studies. However, we can no longer grant you a cost reduction after the end of the trial month.
Online RecognitionAdmission requirements
We make it possible: At IU International University you can start your desired study programme - without NC, state-recognised, with or without a general A-level!
Apply now and begin your studies soon— or choose any starting date that suits you. You can try us out for 1 month without commitment. We only charge you for this month if you continue with us.
Request free study brochure
What you get for free
Information on study content & electives
Information on career prospects
Information on financing options



