Titelbild für Studiengangseite "myStudium Betriebswirtschaftslehre": Frau in Büro mit Tablet in der Hand

Bachelor Betriebswirtschaftslehre

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You not only want to study with maximum flexibility, but also save with our discount? Then sign up for myStudium by 14.05.2023 and secure yourself a free iPad and 1,444€ discount. 

myStudium Betriebswirtschaftslehre

Do you want to keep many career options open during your studies? Are you interested in economic interdependencies? Then a degree programme in business administration is the right choice. Whether in insurance, logistics, marketing or e-commerce, or may it be the areas of financing, production or tourism: as a business administration graduate, you will be always in demand in a wide variety of industries. Our myStudium Betriebswirtschaftslehre (B.A.) provides you with a broad fundamental knowledge in the economic environment for your career start. In addition, you will acquire academic know-how, social skills and interdisciplinary qualifications.

As a German university with the most specialisations in the field of business administration, we also offer you many opportunities to gain even more in-depth qualifications in your personal areas of interest. This is how you can become an expert in your field.

Your benefits


IU is a state-recognised and accredited private university. The recognition confirms the high quality of both the study programmes and the teaching.


Simply decide for yourself whether you want to study on campus or virtually. And benefit from a structured curriculum at the same time.


Our lecturers have many years of practical experience and can therefore convey their knowledge to you in a particularly practical way.



Degree: B.A., 180 ECTS Study Duration: 6 Semesters A-levels (Technical Diploma), Subject-specific higher education entrance qualification or possible without A-levels. Please find further information under Admission.


Regular courses at the location or on the virtual campus. In addition, digital self-study to prepare for attendance phases. Exams can be taken at your location or flexibly online.


2-3 days per week in the attendance phase. Practical work with your fellow students under the guidance of experienced lecturers. Days and times vary depending on location/semester.


Wuppertal, Bochum, Duisburg, Aachen, Virtueller Campus, Köln, Hamburg, Frankfurt am Main, Düsseldorf, Berlin, Stuttgart, Nürnberg, Münster, München, Mannheim, Mainz, Leipzig, Karlsruhe, Hannover, Freiburg, Essen, Dresden, Dortmund, Bremen, Bielefeld, Augsburg

Available on the following campuses from 01.10.2023 Wuppertal, Bochum, Duisburg, Aachen, Stuttgart, Nürnberg, Münster, München, Mannheim, Mainz, Leipzig, Karlsruhe, Hannover, Freiburg, Essen, Dresden, Dortmund, Bremen, Bielefeld, Augsburg


Study program is state recognized. 180 ECTS - German AR-Seal, ZFU 147011c


390€ per month (plus 699€ graduation fee at the end of the program). All your learning and teaching material is already included in the fees.

Sounds good? Test now 1 month for free

Contents in myStudium Betriebswirtschaftslehre

Among other things, you will study finance, marketing, human resources management, and corporate law during your studies. Additionally, you will discuss questions concerning business ethics and you can specialise even further depending on your area of interest.

Our bachelor's degree programme has a modular structure. You therefore study based on subject areas that are divided into so-called modules. You will receive ECTS points (European Credit Transfer System) for each successful module completion, which document your achievements. These ECTS points are internationally comparable and of course, recognised. 

Take a look at the module handbook and our exemplary study plan now! 

This is why myStudium is worthwhile

In our video you will learn what to expect in myStudium Business Administration and what advantages you will benefit from at IU:

  • You will learn in a particularly practical way in small study groups.

  • During your studies, you will be supported by study advisors and study coaches.

  • You decide whether you study on-site or on the virtual campus.

  • You receive discounts on services, subscriptions or branded articles from our partners.

  • We look with you for optimal solutions to finance your myStudies.

Frequently asked questions about the Bachelor Betriebswirtschaftslehre

We have compiled the most important questions and answers for you here. If you still have questions, our student advisory service will be happy to help you.

Your career prospects in Betriebswirtschaftslehre

After completing your business studies, you will be a well-trained all-rounder, but you will also have comprehensive knowledge of specific industries through your choice of specializations. As a business economist, you are in demand everywhere - for example, in insurance, logistics, marketing and e-commerce, financing, production or tourism.

After graduation, you will work, for example, as:

Frau bei der Projektplanung


Team bei der Projektplanung


Frau sitz vor ihrem Laptop


your costs and services

ONLY UNTIL 14.05.2023
Full Time
Duration 36 months




Enroll by 14th May and get a discount with the code "MADEFORME"!

Lectures in virtual classroom or on-campus

Use of our online campus

Correction of your final module exams

Instruction, supervision and evaluation of your bachelor thesis

Teaching and learning material

Online exams

Shipping costs for the study scripts (Germany, Austria and Switzerland)


Your direct line to us!

Our free student advisory service will gladly help you find your optimal study programme.

Study advisor

Recognition of prior achievements

Do you have training or further education, work experience or have you already studied? Then have your professional or student achievements recognised for myStudium! What's in it for you?

  • Shorten your study time: Skip individual modules or entire semesters!

  • Save on tuition fees: You save 30 euros for every ECTS point recognised.

Before you apply for myStudium, we will be happy to check without obligation whether and to what extent we can take your previous achievements into account. Simply contact your personal student advisory!

Admission requirements

We make it possible: At IU International University you can start your desired study program - without NC, state-recognised, with or without a general A-level!

Sounds good? Test now 1 month for free

Request free information

You'll find all of the important information about your study programme and IU International University of Applied Sciences in your personal brochure.

Awards, accreditations and certifications

Staatlich Anerkannte HochschuleZFU