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Bachelor Hotelmanagement (B.A.)

Business hotels, holiday clubs, leisure parks, system gastronomy, conference centres, wellness temples - they all need you! With your Bachelor of Hotel Management (B.A.), you will take on leading management functions in an exciting industry that continues to grow. And that worldwide. As a front office manager, sales manager or marketing manager in the hospitality industry, you have the satisfaction of guests and customers in your hands. Do you prefer a more strategic approach? Then realise your potential in revenue management, in the brand management of larger hotel chains or with "suppliers" such as reservation and travel portals.

Hotel management is a cross-disciplinary and cross-industry discipline. What do you need? Above all, business administration and event-specific basics. But your hotel management studies can do even more. Accordingly, you will gain a deep insight into current trends such as sustainability management, digitalisation and crisis management. Above all, your scientific-analytical and intercultural qualifications are promoted. After all, in the future you will be in an industry that thinks and acts globally. And one that uses new digital technologies. From augmented reality to social media tools. The basis of your hotel management studies is a well-founded scientific as well as practically oriented education in business and economics. Strategy, personnel planning and quality management included. In addition, you will learn management methods that have been specially adapted to the hospitality sector.

Are you also interested in tourism and event management as well as marketing? Your Bachelor's degree programme in Hotel Management offers you various elective subjects to specialise in. Also in terms of foreign languages. In general, your degree programme offers a variety of opportunities to strengthen your management skills, leadership skills and soft skills. Including team projects such as a tourism, hospitality and event management game.