MAKE YOUR CAREER GLOBAL. WITH YOUR INTERNATIONAL MANAGEMENT STUDIES.
The digital transformation has simplified intercultural understanding, improved cross-border cooperation, and allowed international markets to grow closer. This development affects more than just the management of small and large companies. Digitisation is not only changing the general production processes and sales channels, our day-to-day work and the associated challenges are also becoming more and more global. The IU Bachelor’s degree programme in International Management will turn you into a sought-after business expert with well-developed media expertise and excellent career opportunities in export-oriented companies.
Whether as a consultant, in marketing, or in controlling, the IU International Management programme will optimally prepare you for a career in the global economic markets. You will learn more than just business fundamentals and intercultural skills as the focus of the programme is primarily on the corporate areas of marketing and HR management as well as digitisation. The Bachelor’s programme in International Management sets itself apart from a classic business administration degree thanks to the international orientation of the individual course content. Elective specialisations also open up diverse career prospects and interesting professional fields in a wide variety of industries.
Do you want to know more?
In our free and non-binding information material you will find out everything about:
- Content of your studies
- Admission and application
- Prices in detail
Why you should study at IU
- SALARY INCREASE up to 20%
- By studying at IU International University, you can expect up to 20% more salary in your future career.
- MORE RESPONSIBILITY IN THE JOBS OF THE FUTURE
- The job market is constantly changing - studying with us gives you the perfect preparation for the business world.
- OPTIMAL PROMOTION AND CAREER OPPORTUNITIES
- Start out in the professional world without compromises - no problem with a degree from us.
International Brand Manager
As an international brand manager, you are primarily responsible for two things: branding and brand communication. For you, the foundation for designing any content is a brand and communication strategy, which is usually developed in close cooperation with the management. You determine the appropriate instruments and channels (“marketing mix”) needed for effective marketing. Only then can you tackle the actual advertising campaigns, which are often adapted to different target markets. This requires a deep understanding of the product world, target groups, and intercultural differences among target markets. International brand manager is an exciting job in a company’s marketing department.
As a business consultant, you advise different companies. The subject of the consulting might be, for example, general management of the company, internationalisation of projects, or how to deal with a change process. You have to adapt your basic consulting concept to the expectations and tasks of your respective customers, without neglecting the goals of your employer, the consulting company.
International Talent Manager
As an international talent manager, you support the HR department in the search for and development of talent and executives in the company. You plan and organise expat assignments and prepare trainees, employees, and executives for assignments abroad and international projects. With a special focus on intercultural skills, you will design educational opportunities, succession strategies, and job rotations to help train international leaders.
- International business law
- International brand management
- Cost and performance accounting
- Corporate finance
- Global sourcing
- Leadership 4.0
Our bachelor's degree programs are generally free admission programs. Precondition, in any case, is at least a university entrance qualification in the form of:
- A General qualification diploma or vocational technical diploma
- An entrance qualification for studies at universities of applied sciences
- A master craftsman's diploma
- Or advanced further training
- Or at least two years of vocational training plus at least three years of professional experience.
For detailed information and advice about possible exceptions, please refer to the corresponding subpage of the respective bachelor's degree program.
Have you already completed a vocational training, have you been working professionally for several years or have you been able to successfully complete your studies? Perfect! This is because you can then have certain prior credits and academic achievements specifically recognized to shorten your study time and reduce your tuition fees.
You can find out which of your previous degrees, certificates or professional experience and skills can be credited to you on the websites of the individual course of study or directly from the student advisor for the location you are interested in.
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Learn everything about your
The study that adapts to your life
For maximum flexibility and maximum success - study 100% online
Complete your online studies in a completely self-determined way – whenever, wherever and however you want! You will benefit from innovative learning tools and direct exchange with professors, fellow students and coaches via a variety of networking platforms.
Are you busy at work, do you have a family, want to travel or take care of other projects while you study? Go for it!
You can expect a variety of innovative tools for every type of learner, e.g. our smart IU Learn app, digital scripts, interactive books and learning videos. You can take your exams online 24/7.
Depending on your personal or professional situation, you are free to decide whether to take one course after the other or several in parallel.
If you need more time than planned, you can simply take a semester off or extend your studies by up to 12 months – completely free of charge!
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Flexibility and clear structures - cleverly combined
Your degree programme offers the perfect combination of flexible online studies and regular evening classes on campus or virtually. Perfect if you work, want to advance your career and want a regular study schedule!
You decide when you want to start your semester, because there are no fixed enrolment or application deadlines. You can arrange the start of your studies according to your personal schedule.
You will acquire specialist knowledge online and exchange ideas with professors and fellow students in interactive evening courses. You can decide for yourself whether you prefer to attend your courses on campus or virtually via video chat.
You will study one subject after the other and finish each one with an exam. This way, you can always concentrate fully on one subject and reach a successful conclusion step by step!
Perfect if you are already working, want to take your career to the next level and are working towards a higher salary and new challenges.
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Study the way you want after graduating from high school. Campus or online - you decide.
Study on campus during the day or in the virtual lecture hall, exchange ideas with professors and fellow students and deepen your knowledge on our digital platform. This way you will benefit from the perfect mix of classic student life and flexible online studies!
If you want, our 15 locations are always available for you to study and meet new people.
In myStudium, you will be able to seamlessly combine freedom and structure! You will study two to three days a week on campus and deepen your knowledge flexibly on our digital learning platform with innovative tools.
Our experienced professors come directly from the professional world and will teach you the latest in science and practice in modern subjects. This will optimally prepare you for real professional life.
You can start myStudium four times a year. We have neither NC nor waiting semesters or entrance exams.
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What we have to offer
- study programmes to choose from, tailored to your needs
- companies educate with us as practice partners
- locations or study online worldwide
Save 1.444€ by 3rd February
for a distance learning programme
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by 3rd February for distance learning
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