Titelbild für Infoseite “Bachelor Fitnessökonomie”: Fitnessökonom schaut auf Klemmbrett in einem Fitnessstudio
Bachelors's degree
Titelbild für Infoseite “Bachelor Fitnessökonomie”: Fitnessökonom schaut auf Klemmbrett in einem Fitnessstudio
Making myself fit.

Bachelor Fitnessökonomie* (B.A.)

*Translated: Fitness Economics. Only available in German


Your degree in fitness economics is perfect as career preparation for success in the world of sports.

 

# Distance learning # myStudium

Language : German

With brainpower into your future. Study Fitness Economics.

Do you want to revolutionise the fitness industry and turn your passion into a profession in the best way possible? The Bachelor’s degree in Fitness Economics at the IU International University of Applied Sciences (IU) offers you all the opportunities you need. In addition to the basics of business administration, you will train the necessary skills in the areas of fitness, marketing, sales, law and human resources.   

After you have successfully completed your studies, you will have comprehensive business management know-how.  

Do you want to know more?

In our free and non-binding information material you will find out everything about:

  • Content of your studies

  • Admission and application

  • Prices in detail


Request info material now

Your career opportunities. Pretty sporty as well.

With a degree in Fitness Economics, you’re always a winner and can set your own, professional goals, for example as:

Mann im Fitnessstudio

Management employee in Fitness Studios

Demand for health-oriented, holistic concepts is increasing – also in the fitness sector. As part of the management team in a fitness studio, you deal with recruiting new specialists, developing new business ideas, and planning eye-catching advertising measures. In addition, you keep an eye on finances and procurement and are an important point of coordination and contact for trainers, receptionists, and cleaning staff.

Mann und Frau geben sich die Hand

Sales Manager in the fitness industry

Team bei der Projektplanung

Product Manager Fitness

Choose how you want to study Fitness Economics at IU

You can study your Bachelor of Fitness Economics in various study forms. This depends entirely on how your individual everyday life looks like and what prerequisites you have when you begin your studies.

Fernstudium an der IU Internationale Hochschule: Studentin in der Bibliothek

Distance Learning

For maximum freedom - study 100% flexible

You study completely on your own terms. Get the perfect blend of innovative study tools, interactive study formats via video chat (live or on demand) and personal support.

REQUEST FREE INFORMATION

You'll find all of the important information about your study programme and IU International University of Applied Sciences in your personal brochure.

The most important questions about studying Fitness Economics

Do you still have questions?

Our free student advisory service has all the answers for you! We take the time to advise you individually and without obligation.

We support you. Right from the start.

Together we will find the best solution for your career path.

Just give us a call*Available from Monday - Friday from 8 a.m. - 8 p.m., Saturday from 9 a.m. - 5 p.m.

+49 (0) 30 31198810

Why you should study Fitness Economics 

A degree brings with it various advantages that can help you in the course of your career. You develop soft skills and abilities such as scientific work, which are important for your professional development and which you could not acquire in an apprenticeship. You can only reach certain positions and thus salary levels with an academic degree. Lifelong learning is also becoming increasingly important for our society and a Bachelor's or Master's degree simply ensures you better career and promotion opportunities and a successful future. 

Your IU Studies in Fitness Economics 

Based on the latest findings, the Bachelor's degree programme in Fitness Economics prepares you excellently for leadership and management tasks in the increasingly digitalised fitness industry. Via different modules, you acquire specialist methodological knowledge and deepen your expertise in topics relevant to the fitness industry: marketing, personnel management, and digitisation. You can also choose a variety of electives during your studies, for example, to start your career as part of the management team in fitness studios, sales manager, or product manager.

A look into the future: what you will do after graduation 

After your Fitness Economics degree, you can easily take on leadership and management tasks within the fitness and wellness industry. In addition, your degree paves the way for you to become self-employed. With your Fitness Economics studies, you are on the winning side. And you can set your own career goals, because the demand for health-oriented, holistic concepts is constantly increasing. You are responsible for improving people's health through appropriate services, tools or equipment.   

Awards, accreditations and certifications

IU Internationale Hochschule ist seit 1999 eine staatlich anerkannte HochschuleIU Internationale Hochschule ist vom Wissenschaftsrat akkreditiertIU Internationale Hochschule ist zugelassen für FernunterrichtIU Internationale Hochschule erhält beim StudyCheck-Award 2023 die Auszeichnung „Top Hochschule in Deutschland“