YOUR DIGITAL BUSINES STUDIES GET YOU READY. FOR THE DIGITAL CHANGE.
Are you fascinated about new business models based on digital technologies? No wonder: all our communication is digital, people shop online by fingerprint and Industry 4.0 is steering man and machine into a more efficient world. Those who complete a bachelor's degree in Digital Business now and can move confidently in it are at the forefront. Digital Business Managers digitise processes in companies, dynamically adapt them to the market and help start-ups to get off the ground. Best opportunities for a career in all possible business sectors of this world.
Do you want to know more?
In our free and non-binding information material you will find out everything about:
- Content of your studies
- Admission and application
- Prices in detail
Choose the way you want to study Digital Business at the IU
You can study Digital Business in a completely flexible way via distance learning. Here you can find out how your studies at the IU are organised and the advantages of the distance learning study model.
Learn everything about your
For maximum freedom - study 100% flexible
You study completely on your own terms – whenever, wherever and however you want! Get the perfect blend of innovative study tools, interactive study formats via video chat (live or on demand) and personal support.More information Request info material now
* Information on accreditation and state approval can be found on the sub-page of the degree programme.
Why you should study Digital Business
As an academic, you have very high chances of working in better-paid positions, you are more secure and you are more flexible in planning your career. A degree provides you with skills that will prepare you for a successful career and give you better career opportunities. Sometimes, only a degree course can lead to a certain profession, and it provides you with technical skills that are useful for your future profession. Apart from that, people with a degree are less affected by unemployment.
This is what your Digital Business studies at the IU look like
The modular Digital Business degree programme brings you up to date in both Information Technology and Business Administration. In addition, you will be equipped with appropriate methods, tools and systems. As a bachelor in Digital Business, your head is programmed for success. You can digitise business processes, plan and implement marketing measures and evaluate their success. With a specialisation in the areas of Digital Marketing or Data Science, two modern career fields with excellent career opportunities are also open to you.
Future prospects: What you will do after your studies
Your Digital Business degree programme provides you with exciting knowledge from two worlds. You are therefore bridging the gap between traditional and modern economics. And drive the market forward with innovations. Your Digital Business degree will make you a highly demanded professional and will open up many career opportunities for you, such as data scientist or digital marketing expert with a focus on Digital Marketing. You know how to use the collected data of a company profitably or you plan and carry out marketing measures to organise digitalisation successfully. And since almost every company in every industry is affected, professionals like you are in high demand.
The most important questions about studying Digital Business
A numerus clausus (NC) is not an issue at the IU, we allow studying without NC. We prefer to look together with you at where your strengths and talents lie, so that you can really study exactly what adds value to you and your environment. Accordingly, there is no NC with us. If you meet all the other requirements (see table and further FAQs), nothing can prevent you from making a successful start for your future.
You can study Digital Business at the Virtual Campus, which makes it possible to study anywhere in Germany and in a completely flexible way.
Yes, we also make that possible at the IU. In addition to the entrance qualification in form of an Abitur or Fachabitur, prospective students without an Abitur also have the opportunity to enter our bachelor’s programme. You can study Digital Engineering without an Abitur if you are a state-certified technician/business economist, have a master craftsman's certificate or have at least two years of vocational training and at least three years of professional experience.
Digital Business takes 36, 48 or 72 months, depending on the time model you choose. If you need more time and semesters for your studies, this is also absolutely no problem.
Digital Business combines expertise from the fields of Business Administration and IT with a focus on the digital economy. The degree programme prepares you optimally for a business management career in the digital age. Because digital business managers are the ones who keep track of all the changes, digitalise processes, steer and advise companies on their way to digitalisation so that they remain competitive. The demand for experts at the intersection of management and digital transformation continues to grow. New technologies, innovative approaches and digital business models represent the future of our modern society and yours in specific, if you decide to start a career in Digital Business.
Request free information