Angewandte Psychologie

Your Applied Psychology degree will make you a practitioner when it comes to human behaviour and experiences. 

Distance learning

Part-time studies

Dual studies

Frau erklärt Therapeutin zu psychischen Problemen Frau erklärt Therapeutin zu psychischen Problemen


Now, in the digital age, the psychological factor is becoming more and more important. It is important to have experts like you who analyse human behaviour in detail to make work and everyday life better. In the Bachelor's program of Applied Psychology at IUBH, you will combine psychological fundamentals and scientifically sound expertise with concrete fields of application. After graduation, you will be able to put your psychological knowledge directly into practice. For instance, in change management, user experience, target group research, conflict management, corporate communication or even in prevention and health promotion.  

With your Applied Psychology degree, you will be able to further develop and practically apply the various fields of application of classical psychology, whether in business, health, media or communication psychology. you will also make targeted use of your ability to analyse personalities in pedagogy or sociology. In business, advertising or the media, your understanding of psychological behaviour can be used for employee selection or customer acquisition.  

You are already working and want to study applied psychology while working? At the IUBH, you can complete your studies both full-time and in two part-time variations. You will learn the most important psychological basics within six semesters. Besides industrial and organizational psychology, clinical and educational psychology, as well as psychological research and practice, are included. In contrast to traditional studies, the focus is on practical application and branch specialization. Accordingly, you will dive deeper into behavioural and evolutionary research and the fields of consulting, communication, conflict management, intercultural psychology and positive psychology. This will enable you to work in a wide range of settings later on without any difficulties.

Information on accreditation and state approval can be found on the sub-page of the degree program.

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  • Content of your studies
  • Admission and application
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Why you should study at IU

By studying at IU International University, you can expect up to 20% more salary in your future career.
The job market is constantly changing - studying with us gives you the perfect preparation for the business world.
Start out in the professional world without compromises - no problem with a degree from us.


Be it in the healthcare sector, in the world of communication and media, or pedagogy - with an applied psychology degree, you are broadly placed. Become for instance: 

Corporate Communications Officer

As a corporate communications officer, you manage internal communication processes. In this role, you always keep an eye on the different target groups and develop customised and well-founded communication concepts.

Change Management Consultant

As a change management consultant, you support organisational development processes of all types with your psychological know-how and help organisations to establish a sustainable leadership style as well as a stronger integration of individual organisational departments.

Disease prevention and Health Promotion Officer

As a disease prevention and health promotion officer, you manage and implement health-related prevention programmes in organisations such as public health departments, health insurance funds or companies.

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The study that adapts to your life

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Distance learning

For maximum flexibility and maximum success - study 100% online 

  • Ideal for graduating with maximum flexibility: study when, where and how you want.  
  • 100% online study - no compulsory attendance and optionally full or part-time 
  • Take exams online or locally if you wish    
  • Maximum support from tutors, professors and study coaches 
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Part-time studies

Flexibility and clear structures - cleverly combined 

  • Perfect to take your career to the next level: Study while working  
  • Possible at 14 locations as well as at the virtual campus  
  • Mix of flexible online modules and regular classes  
  • Choose your own pace in online studies and deepen your knowledge with the help of experienced professors on campus 

Dual studies

Study or work? Just do both!  

  • The perfect way to start your career: study and gain work experience at the same time  
  • At over 35 locations as well as at the virtual campus 
  • Regular rotation between theory on campus and practice in the company 
  • Apply what you have learned directly in practice and have more than three years of professional experience after graduation  

What we have to offer


study programmes to choose from, tailored to your needs


companies educate with us as practice partners


locations or study online worldwide

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You'll find all of the important information about your study programme and IU International University of Applied Sciences in your personal brochure.

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Awards, accreditations and certifications

Staatlich anerkannte Hochschule
Top Fernschule
FSD Siegel
Akkreditierungssiegel  2021
Testsieger Private Fernhochschulen
TÜV Süd Zertifikat Klimaneutralität