Bachelor Medieninformatik (B.Sc.)

Media informatics deals with the most important challenges surrounding the design and implementation of interactive tools, apps, and digital media offers. 

Distance learning

Language : German

Der Design-Typ Der Design-Typ


Digital tools, apps, or complete media systems are needed to enable man and machine to interact optimally with each other. Information technology plays a paramount role in their conception and design. In the Bachelor's Degree Programme in Media informatics, you will learn all the factors that play an important role in the processing, storage, and distribution of interactive IT applications. Thanks to the technical orientation of the curriculum, you will later benefit from top prospects in a wide variety of fields, whether as an app developer, online marketing manager. or IT project manager. 

The IU Bachelor's Programme in Media Informatics focuses on basic knowledge of methodology and the technical basics that are required to successfully design, develop, and implement IT applications and media systems. Furthermore, you will learn how to deal with different formats for processing and distributing digital media. Topics such as Big Data and Data Analytics are also an integral part of the modular curriculum. During your studies, you can further specialise in selected areas of software engineering to develop mobile applications, dive deep in user experience, or explore the web development of digital solutions. 

Information on accreditation and state approval can be found on the sub-page of the degree program.

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Why you should study at IU

By studying at IU International University, you can expect up to 20% more salary in your future career.
The job market is constantly changing - studying with us gives you the perfect preparation for the business world.
Start out in the professional world without compromises - no problem with a degree from us.


Your studies in Media Informatics are opening a whole new range of opportunities for you and your career. Be ready to make an impact and to work in an industry as diverse as your learned skills. 

Online Marketing Manager

As an online marketing manager, you organise and monitor digital marketing measures. This includes the implementation of online marketing campaigns, operational and strategic management of SEA accounts, as well as display and text campaigns in the Google display network. You prepare important KPIs and handle competition and market analyses. Coordinating agencies and editors is also part of your job. If you’re employed at a small company, you may also take on the duties of social media manager. 

App Developer

The rapid increase and spread of smartphones and tablet PCs has led to the emergence of a separate professional group of app developers. The demand for app programmers is steadily increasing. App developers handle programming, but also discuss functions and design. The developer’s responsibility is to ensure the quality of their work and make sure everything works as it should. 

IT Project Manager

IT project managers plan, organise, and manage IT projects. You coordinate all the employees, departments, and external service providers involved, while always keeping an eye on the schedule and budget. Beyond carrying out projects properly, you are also responsible for achieving targets. 

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Distance learning

For maximum flexibility and maximum success - study 100% online 

Complete your online studies in a completely self-determined way – whenever, wherever and however you want! You will benefit from innovative learning tools and direct exchange with professors, fellow students and coaches via a variety of networking platforms.

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