MY MARKET. MY CONCEPT.
Master International Marketing (MBA)

You strengthen your brand. The MBA in International Marketing strengthens your position. 

Distance learning

Language: English

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MAKES YOURSELF A LEADER. YOUR MBA INTERNATIONAL MARKETING.

Effective marketing strategies are the key to a company’s international success. You know markets and target groups and are excited about developing a strong corporate identity. You have already completed a study programme and gained some professional experience; now you want to take your company to the next level on the international markets. With the MBA in International Marketing, you’ll have the world at your feet.

In addition to essential skills in operative and strategic thinking, you’ll gain a broad knowledge of strategies for market entry and growth. Moreover, you’ll learn everything about designing marketing concepts and coordinating the distribution processes. Today, marketing experts are in demand in an increasing number of fields; after your MBA in International Marketing, you’ll have many opportunities no matter in which industry or on what continent you want to work.

Information on accreditation and state approval can be found on the sub-page of the degree program.

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In our free and non-binding information material you will find out everything about:

  • Content of your studies
  • Admission and application
  • Prices in detail
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Why you should study at IU

SALARY INCREASE up to 20%
By studying at IU International University, you can expect up to 20% more salary in your future career.
MORE RESPONSIBILITY IN THE JOBS OF THE FUTURE
The job market is constantly changing - studying with us gives you the perfect preparation for the business world.
OPTIMAL PROMOTION AND CAREER OPPORTUNITIES
Start out in the professional world without compromises - no problem with a degree from us.

YOUR STRATEGY. FOR AN INTERNATIONAL CAREER.

Your strategy makes your company strong. The MBA in International Marketing at IUBH will improve your career prospects.  

COMMUNICATION MANAGER

As a communication manager of a company, you are responsible for smooth internal and external communication and should increase the brand presence. Your tasks include the conception and implementation of PR strategies, management consulting, coaching and the execution of campaigns. You should have no problem dealing with crisis and extreme situations as well as change management.

BRAND MANAGER

As a brand manager, your job is to strategically develop, position and coordinate the brand or image of a company with the aim of ensuring that it has a high recognition value and stands out from other companies in the competition. Your tasks therefore include cross-product strategic planning by means of effective external communication. In this context as a brand manager, you design innovative, cross-channel media campaigns that are implemented, analysed and optimised nationally and internationally.

MARKETING MANAGER

As a marketing manager, you are responsible for the development, planning and implementation of a company's marketing strategies. You continuously control and monitor all marketing activities and the achievement of the defined marketing goals. Through your strategic activities, you help shape the company and thus bear a high level of responsibility.

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We are moving

From 01st March the virtual campus of the part-time studies programme is part of the IU distance learning programme and then takes place in this new environment. Nothing else will change for you: You will also benefit from interactive courses via video chat, smart online teaching and the exchange with lecturers and students.

Info by post

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The study that adapts to your life

Choose your form of study and kickstart your future now.

Distance learning

For maximum freedom - study 100% flexible

You study completely on your own terms – whenever, wherever and however you want! Get the perfect blend of innovative study tools, interactive study formats via video chat (live or on demand) and personal support. 

What we have to offer

150+

study programmes to choose from, tailored to your needs

10.000+

companies educate with us as practice partners

28

locations or study online worldwide

Request free information

You'll find all of the important information about your study programme and IU International University of Applied Sciences in your personal brochure.

We are moving

From 01st March the virtual campus of the part-time studies programme is part of the IU distance learning programme and then takes place in this new environment. Nothing else will change for you: You will also benefit from interactive courses via video chat, smart online teaching and the exchange with lecturers and students.

Info by post

I have taken note of the data protection declaration as well as the information on the right of withdrawal and on the persons responsible.

*Mandatory fields

Awards, accreditations and certifications