Nahaufnahme Bild eine geschäftsfrau, die Arbeit am Computer
Master's degree
Nahaufnahme Bild eine geschäftsfrau, die Arbeit am Computer

MASTER SALESFORCE and Sales Management (MBA)

What do customers really need? You will discover it with your MBA - Salesforce and Sales Management. 

# Distance learning

Language : German, English


The amount of Data from customers grows daily. Keeping track of it all is a real mega-project. But it is indispensable for a functioning Customer Relationship Management (CRM) in order to be able to successfully solve target group-specific "problems". For a complete 360-degree view of one's own customers and their Data, the world market leader in CRM, Salesforce, provides innovative cloud computing solutions. In the MBA programme in Salesforce and Sales Management, you will learn more about the benefits and use of Salesforce and can also acquire official Salesforce certificates.


Salesforce is the global market leader in customer relationship management. With your knowledge of various Salesforce Cloud solutions, you bring together companies, customers and products from all over the world. In a nutshell: an exciting future lies ahead of you. You can become: 

Sales Manager

As a sales manager, you have a central position in all manufacturing companies. You will be responsible for achieving the company's sales targets and will assume management responsibility for the sales department. In this key position, you develop standards and guidelines for the sales department with the involvment of Salesforce.

Business Developer

Global Consultant

Choose how you want to study Salesforce and Sales Management (MBA) at IU

Every person is unique. That's why we have developed study models that are ideally suited to every learning type and that consistently focus on your personal and professional goals. Whatever your everyday life looks like, with your MBA in Salesforce and Sales Management you always remain flexible and study 100% self-determined. In concrete terms, this means that at the IU International University of Applied Sciences, you alone decide what really matters in life and how individually you want to structure your Master's degree. 

Distance Learning

For maximum freedom - study 100% flexible

You study completely on your own terms – whenever, wherever and however you want! Get the perfect blend of innovative study tools, interactive study formats via video chat (live or on demand) and personal support.

Why you should study Salesforce and Sales Management (MBA)

If you want to take both your professional career and your expertise to an international level, it might be better to study for an MBA. In contrast to the classic Master's programme, the focus here is even more on teaching business management and leadership skills. In this way, you can acquire special know-how and deepen your existing specialised knowledge in a targeted way, regardless of the industry. Theoretically and practically, the IU Master's programme makes you an internationally sought-after specialist in your chosen field of Business Administration. At the same time, you will benefit from excellent salary and career prospects.  

Your IU studies in Salesforce and Sales Management (MBA)

The key to using Saleforce's innovative CRM solutions is basic Business Management knowledge in the areas of Innovation and Entrepreneurship, Corporate Finance and Operations and Information Management. These are all things that can be further deepened in the course of the MBA in Salesforce and Sales Management at the IU International University of Applied Sciences. In addition, there is a good portion of Management and Leadership skills. You will need both if you want to work in middle management later on. One focus of your specialisation is the "hero product" Salesforce Sales Cloud. In addition, you will study a number of exclusive specialisations, such as Salesforce Consultant Specialisation or Salesforce Sales Specialisation, so that you can successfully use the various tools as a Consultant or in sales. 

A look into the future: what you'll do after graduation

Just finished your Master's degree and already a professional in Salesforce? That goes down well wherever you work with the leading CRM system. Accordingly, your career prospects look rosy and an attractive salary beckons. Thanks to your expertise in the various Salesforce Cloud solutions, you know exactly how companies, customers and products can be successfully brought together. In a nutshell, you have an exciting future ahead of you - be it as a Sales Manager for achieving defined sales targets, as a Business Developer for the strategic and operational development of business fields or as a Global Consultant for the further development of companies and their products and services. 


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