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Bachelor BWL: Studentin mit Tablet im Campus

Distance Learning
Bachelor
Betriebswirtschaftslehre (B.A.)

Start your studies. Get your discount. Shape your future.

Apply with ZIEL26 by July 30th & secure €1,444 discount + iPad.

To the distance learning campaign

Start your online study programme in Business Administration today

In your distance learning bachelor’ programme "Betriebswirtschaftslehre (BWL)"*, you will be trained in strategic thinking and develop important leadership skills. Additionally, you can choose from various Bachelor programmes with 180 ECTS credits: 

  • You have a variety of career options depending on your programme, such as marketing manager, customer experience manager, or digital transformation manager. 

Summary

Your study programme summed up

Study programme & degree

B.A., 180 ECTS credits
Language: de
Full-time or part-time, 100% flexible

Starting date

Start today with Comfort Start – or start any time on your preferred date

Study duration & extension

36, 48, 72 months, depending on model

Extension possible free of charge

Locations

Study programme independent of time & place, no mandatory attendance, innovative study tools available on online-campus, AI study assistant Syntea, exams online or at nearest examination centre

Study fees

Starting at 249€/month, depending on model

Current discount campaign

Recognition & Admission

All details on recognition and admission can be found directly on the page of your desired study programme.

Start today: try us out for 1 month

Apply now and start today – or choose your starting date flexibly. You can then test IU for 1 month free of charge. Fees only apply if you decide to continue. 

Study Programs

Your study programmes in Business Administration

In addition, we offer three specialisation options for the bachelor's programme in Business Administration.


Your advantage: Your degree prepares you for current challenges on the market and helps you start out professionally in the career of your choice. 

Bachelor BWL: Studentin mit Tablet im Campus

Bachelor Betriebswirtschaftslehre (B.A.)

Bachelor Betriebswirtschaftslehre und Führung (B.A.)*

*Translated: Business Administration and Leadership.

180 ECTS credits. Language: Only available in German.
Study Content

Your electives in the area of Business Administration

Design a customer journey, develop a cross-medial marketing strategy or found a business: depending on your programme, you get to develop practical skills in various projects. Electives allow you to focus on areas of interest. In the study programme in Business Administration, your options include International HR and Leadership or “Digitale Produktentwicklung”. In Business Management & Customer Experience Management, you can select modules such as “Medienpsychologie” or “Internationale Medienwirtschaft”. In Business Management & Leadership, you can choose modules like “Personal- und Betriebspsychologie” or “Personal und Digital Skills”. And finally, in Digital Business Management, you have options such as Growth Hacking Trends or “Digitale Transformation”. 

We are here for you

Do you need help with your decision? Your personal study advisor is happy to help you!

Start today: try us out for 1 month

Apply now and start today – or choose your starting date flexibly. You can then test IU for 1 month free of charge. Fees only apply if you decide to continue. 

Study flexible

anytime and anywhere with 24/7 online exams, full- or part-time.

Learn innovatively

on your digital campus with your own AI study assistant and multimedia tools.

State-recognized

Benefit from an accredited degree with excellent career prospects.

Request free study brochure

What you get for free

  • Information on study content & electives

  • Information on career prospects

  • Information on financing options

Career

Your professional future

Executive assistant

As an executive assistant, you actively accompany central development processes in the company. You support management with strategic questions and take care of preparation and follow-up of meetings and conferences. You are also responsible for creating analyses and decision templates. The implementation, controlling and analysis of projects also fall within your remit. In addition, you organise appointments and travel, clarify personnel questions and help out your supervisor in daily business. 

Customer Experience Manager

Customers should love shopping with you. What are the factors that impact their experience? As a customer experience manager, you find out by analysing the customer journey as well as the potential and needs of your target group. 

Team lead IT & Tech

Technically well prepared: As a team lead in IT & tech, you supply employees with the necessary hardware, optimise company software and maintain the intranet. You are responsible for IT hard- and software equipment. You even work with customers, to whom you offer tech support. 

Digital Transformation Manager

The future is your responsibility. To make sure your company can flourish, you keep an eye on the latest trends in digitisation. Your clever strategies ensure all departments are working towards the same goal – using the latest tools. 

You might also be interested in

Bachelor Digitale Betriebswirtschaftslehre (B.A.)*

Bachelor Betriebswirtschaftslehre Industrial Management (B.A.)

Bachelor Betriebswirtschaftslehre und Customer Experience Management (B.A.)*

*Translated: Business Administration and Customer Experience Management.

180 ECTS credits. Language: Only available in German.

Awards, accreditations and certifications

ZFU
WR Wissenschaftsrat
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