DIGITALE BETRIEBSWIRTSCHAFTSLEHRE (B.A.)
Think digitally, act economically. You can do all of this with your Digital Business Administration degree.
# Distance Learning
Your digital plus. In a networked world. Your digital Business Administration studies.
The digital world has its own laws. Products and business models that are digitised or offered digitally have ever shorter innovation cycles and half-lives. At the same time, companies have to digitalise their entire business processes. This is about more than digital technologies. It is about digitally networked communication. This requires new technological structures and people who can think and design digitally. This is where you come in with your Bachelor's degree in Digital Business Administration.
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Your career. As a digital leader.
After your studies, you can use your knowledge to promote the digitalisation of business processes actively and purposefully. You have what it takes to become a future expert at the interface of business management functions. For example as:
Digital Transformation Manager:in
As a Digital Transformation Manager, you always have your finger on the pulse. You know all about the latest developments in the industry and use this knowledge to ensure that your team implements projects effectively. Your strategic vision is important for the success: You plan all processes, and you make sure that everything runs on the right track. You also keep an eye on the interests of the stakeholders. Through potential analyses, you exploit all the possibilities in your company.
Digital Project Lead
Choose how you want to study Digital Business Administration at IU
You can complete your Bachelor’s degree in Digital Business Administration at IU by distance learning. Here you can find out how your studies at IU work and what the advantages of the distance learning study model are.
For maximum freedom - study 100% flexible
You study completely on your own terms – whenever, wherever and however you want! Get the perfect blend of innovative study tools, interactive study formats via video chat (live or on demand) and personal support.
Why you should study Digital Business Administration
Digitalisation has become an integral part of the modern working world. That’s why companies need professionals who combine business know-how with digital skills. Your studies at IU International University of Applied Sciences will prepare you for positions at precisely this interface: You’ll learn to work with important digital processes in the business world and to continuously develop them further. This will make you one of the sought-after experts on the market and you’ll be able to look forward to exciting positions with varied tasks and good salaries.
That's not enough for you? Even more reasons to study a Bachelor’s degree in Digital Business Administration are your personal development, the discovery of completely new areas of interest and, of course, the fun of studying. At IU, you can take the next step on your career path and continue your education – after all, you never stop learning.
This is what your Bachelor’s degree in Digital Business Administration at IU looks like
Become an all-round talent in the modern world! In your Bachelor’s degree in Digital Business Administration, you will combine the basics of business management with methodological and application-oriented skills in the field of digitalisation. As a result, you will be ready to fill positions on the national and international market after graduating. You will learn business informatics, digital finance, controlling and digital technologies. Courses such as digital HR, statistical computing and digital business models will also be part of your study programme. Are you interested in a specific field of knowledge? Then you can specialise in elective modules in subjects such as Digital Future Commerce, Online Sales Management, Cloud Computing, UX Prototyping or Artificial Intelligence. You’ll always be 100% flexible and study according to your own personal goals.
A look into the future: What you will be able to do after graduating
With the knowledge gained from your degree in Digital Business Administration, you will advance the digitalisation of business processes in a targeted manner. After graduating, you will find a variety of jobs in, for example, process optimisation, project management or consulting. With strategic vision, you will ensure the successful planning and implementation of digital projects. Always up to date and thinking ahead. In addition to optimising business processes, coaching companies on how to design their digital processes will also be part of your job. As a specialist at the interface between digitalisation and economic factors, you will help shape modern work processes.
The most important questions about studying Digital Business Administration
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