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Bachelor Medienmanagement*

*Translated: Media Management. Only available in German.

myStudium Medienmanagement

Would you like to study a private degree programme in Media Management? Digitalisation is creating new jobs that require creative specialists and managers. Media Management myStudium programme at IU International University (IU) provides you with important fundamentals of Business Administration, media knowledge and skills in Marketing and Media Production. Additionally, you will gain in-depth knowledge of Crossmedia Management and Digital Editorial Management. The practical reference to the media industry and the learning of tools and strategies from practice prepare you for a successful start to your career. With this degree programme, a lot of opportunities in the media industry are open to you – such as in publishing houses, TV and radio stations, PR and advertising agencies, market and opinion research institutes as well as communication departments of associations, organisations, start-ups or large corporations.

What makes it special: During each semester, you will carry out individual projects, which you can use to supplement your portfolio. This creates the optimal base for your job applications after graduation.

Your benefits

TOP-LEVEL QUALITY

IU is a state-recognised and accredited private university. The recognition confirms the high quality of both the study programmes and the teaching.

STUDY THE WAY YOU WANT

Simply decide for yourself whether you want to learn on campus or virtually. And benefit from a structured curriculum at the same time.

LECTURERS FROM THE PROFESSIONAL WORLD

Our lecturers have many years of practical experience and can therefore convey their knowledge to you in a particularly practical way.
Summary

YOUR MYSTUDIUM IN SHORT

Degree, Duration & Admission

Degree: B.A., 180 ECTS credits Study

Duration: 6 Semesters

Admission: A-levels (Technical Diploma), Subject-specific higher education entrance qualification or possible without A-levels. Please find further information under Admission.

Study Model & Examinations

Regular classes led by lecturers from the field at the location or virtual campus. In addition, digital self-study to prepare for face-to-face meetings. In addition, digital self-study to prepare for attendance phases. Exams can be taken at your location or flexibly online.

Courses

2-3 days per week in the attendance phase. Practical work with your fellow students under the guidance of experienced lecturers. Days and times vary depending on location/semester.

STUDY LOCATIONS

Berlin, Hamburg, Köln, Virtueller Campus

Accrediation

Study program is state recognized. 180 ECTS - German AR-Seal, ZFU 1103719

Tuition Fees

399€ per month (plus 699€ graduation fee at the end of the program). All your learning and teaching material is already included in the fees.

Study-AI Syntea

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Meet your study-buddy Syntea

We are the first university in Germany to have developed its own learning AI to help you study even more successfully:

  • Syntea is there to help you learn flexibly 24/7 - prooven to be more efficient!

  • You get answers to your questions about the script at any time, which our lecturers verify.

  • You can also test your knowledge: Syntea asks you specific questions about the material.

Study Content

This is what awaits you in your study programme Medienmanagement

As a Media Manager, you answer questions about how creative ideas and media are economically successful and which new media formats inspire certain target groups. The Media Management myStudium programme prepares you for the future of the communications industry with business basics, content from the media world and soft skills. Later you have the choice between different elective modules.

The bachelor's degree programme has a modular structure. In other words, the subject areas are divided into modules. Within each of these modules, there is an introductory course and an in-depth course, which prepare you step by step for the completion of that particular module. For each successful completion, you receive ECTS points (European Credit Transfer System), which are internationally comparable and recognised.


From October 2024, we will be offering the Medienmanagement degree programme with a revised curriculum. We are currently developing the programme to make it even more future-oriented. You can look forward to a degree programme that combines current developments with a variety of practice-integrated modules.

New: AI-Electives!

With our optional AI elective modules, you will learn everything you need to know about artificial intelligence during your studies and make yourself indispensable on the job market!

  • Learn everything from the basics of AI systems to prompting techniques*

  • We will discuss real use cases that you may encounter in your day-to-day work

  • Take the modules independently of your degree programme and still collect valuable ECTS Points

  • Become a specialist of the future! We are one of the first universities to offer you the best conditions on the labour market

*You can find more information on course content in the module handbook

IU Info Event

You have questions on myStudium? Get to know us!

This is why myStudium is worthwhile

In our video, you will learn what awaits you in myStudium and what advantages you will benefit from at the IU:

  • You learn in a particularly practical way in small study groups.

  • During your studies, you will be supported by study advisors and study coaches.

  • You decide whether you learn on site or on the virtual campus.

  • You receive discounts on services, subscriptions or branded articles from our partners.

  • We work with you to find the best solutions for financing your myStudium.

Note: Our videos are only available in German as of now.

Career

Your career prospects in Medienmanagement

The Media Management degree programme paves the way for a variety of jobs: whether business development, media planning, marketing, event management or communication.

After graduating from the distance learning programme in media management, you can work as a ...

Frau spricht vor Board
Fees

Your costs and services

Only until 20.06.24
Full Time
Duration 36 months

US$411

 monthly

US$433

Enroll by June 20th and get a discount with the code "SPRING2024"!
Additional Costs

Included services:

Classes in virtual classroom or on-campus

Use of our online campus

Test access to the myCampus learning platform directly after signing the contract

Correction of your final module exams

Teaching and learning material

Online exams

Instruction, supervision and evaluation of your bachelor thesis

Shipping costs for the study scripts (Germany, Austria and Switzerland)

Your direct link to us

Illustration Kontakt duales Studium: Weibliche Person an Schreibtisch mit Headset und Laptop

We will support you

Our student advisory service will help you if you have questions about your choice of degree program, the study locations or myStudium, for example.

Just give us a call
*Available Monday - Friday 8am - 7pm

+49 (0) 30 31193789
Admission Requirements

Admission requirements

We make it possible: At IU International University you can start your desired study programme - without NC, state-recognised, with or without a general A-level!

Sounds good? Test now 1 month for free

Frequently asked questions about the Bachelor Medienmanagement

We have compiled the most important questions and answers for you here. If you still have questions, our student advisory service will be happy to help you.

Request free study brochure

Thank you for deciding to find out all about your study programme and IU International University of Applied Sciences. Request your study brochure here - free of charge and without obligation.

Awards, accreditations and certifications

IU Internationale Hochschule ist seit 1999 eine staatlich anerkannte HochschuleIU Internationale Hochschule ist vom Wissenschaftsrat akkreditiertIU Internationale Hochschule ist zugelassen für FernunterrichtIU Internationale Hochschule erhält beim StudyCheck-Award 2023 die Auszeichnung „Top Hochschule in Deutschland“