

Distance Learning Bachelor
AI in Business - Marketing & E-Commerce (B.Sc.)
Start your distance learning programme AI in Business – Marketing & E-Commerce today
With your bachelor's degree in AI in Business – Marketing & E-Commerce, you will equip yourself for a career grounded in future innovations and technologies. By specialising in Marketing & E-Commerce, you'll help advance AI in this area and become a highly sought-after professional after graduation.
How your studies get you ahead:
You will be able to effectively identify, analyse, and apply AI applications in a business context.
You will gain a solid and future-oriented knowledge base in the business-oriented application of AI.
After completing your degree, you will be versatile and able to work in all industries and companies of various sizes and stages of development, in a wide range of positions.
Study flexible
Learn innovatively
State-recognised
Your study programme summed up
Study programme & degree
B.Sc., 180 ECTS credits
Language: en
Full-time or part-time, 100% flexible
Application & starting date
Start [[your studies in no time]], Online application, no application deadline
Study duration & extension
Locations
Study programme independent of time & place, no mandatory attendance, innovative study tools available on online-campus, AI study assistant Syntea, exams online or at nearest examination centre
Study fees
Starting at 249€/month, depending on model
Current discount campaign
Recognition & Approval
Study program is state-approved, accredited & internationally renowned, 180 ECTS - EN: AR-Siegel
Apply now and begin your studies soon— or choose any starting date that suits you. You can try us out for 1 month without commitment. We only charge you for this month if you continue with us.
Your course overview in the distance learning programme AI in Business – Marketing & E-Commerce
In AI in Business – Marketing & E-Commerce, you will take courses such as International Marketing, Online Marketing, Social Media Marketing, Project: Marketing Analytics, User Experience, or Seminar: AI in Marketing & E-Commerce. In the core modules, you will study topics such as Introduction to NLP, Principles of Management, Advanced NLP: Generative AI in Business Applications, Deep Learning in Business Contexts: Predictive Analytics, or Advanced Data Analysis. Your methodical competence will also be reinforced in the course Introduction to Academic Work.
Elective area D: Choose between an internship at a company or all modules from elective area D at the beginning of your studies. The internship is completed with a practical reflection. If you choose the modules from Elective Area D, all modules from this area must be completed. Mixing between an internship and elective area D is not possible.

Career boost: your internship in the distance learning programme (optional)
Looking for flexible studies with a hands-on focus? No problem: at IU International University of Applied Sciences, you can deepen your knowledge in an integrated internship (30 ECTS points) related to your field. Alternatively, you can expand your expertise through practical modules (30 ECTS points). Decide in your first semester which approach suits you and your goals. If you already have work experience or gain some during your studies, this could be recognised under certain conditions, saving you time and money.
Your professional future as an expert in AI in Business – Marketing & E-Commerce
As an expert in AI in Business – Marketing & E-Commerce, you will have excellent cross-industry career prospects with lucrative opportunities for advancement. After graduation, you might work as a(n)...

Study model and prices for the online Bachelor's study programme in AI in Business - Marketing & E-Commerce
US$440
mtl
US$382
mtl
US$289
mtl
All our study programmes include the following services
Free trial month*
Opportunities to exchange with teachers and fellow students
Study and career coaching
Optional semester abroad
Online library with 60,000 E-books and access to Statista
Access to over 14,000 courses and 1,800 video tutorials via LinkedIn Learning
Access to MS Office
Eduroam internet access at over 20,000 locations worldwide
Holiday semesters and free extension for up to 12 months
We are here for you
Do you need help with your decision? Your personal study advisor is happy to help you!

Shortening your period of study: Skip individual modules or whole semesters!
Save on tuition fees: You’ll save €30 for every recognised ECTS point
Even before you apply for an online study programme, we’ll gladly check whether we can take your previous achievements into account: 100% online, no strings attached. Simply fill in our online recognition form.
Send an email to study@iu.org to find out which previous achievements you can get recognised. Make sure you send your application before the end of your 1-month trial. You can get your previous achievements recognised during your studies. However, we can no longer grant you a cost reduction after the end of the trial month.
Online RecognitionAdmission requirements
We make it possible: At IU International University you can start your desired study programme - without NC, state-recognised, with or without a general A-level!
Apply now and begin your studies soon— or choose any starting date that suits you. You can try us out for 1 month without commitment. We only charge you for this month if you continue with us.
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Information on study content & electives
Information on career prospects
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