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Apply with LERNEN26 until June 30th & secure €1,444 discount + iPad.
Apply until June 30th and use the code LERNEN26 to get a €1,444 discount and a free iPad.
Artificial intelligence (AI) is now indispensable to the modern economy – and with your English-language degree in "AI in Business", you'll be perfectly placed in this field of the future.
During your bachelor's studies, you'll gain in-depth knowledge that prepares you to work at the intersection of management and technological implementation – especially in the IT sector. Your bachelor's programme focuses on advanced theoretical understanding and the development of professional consulting skills.
If you wish, you can specialise further in areas such as finance, marketing & e-commerce, or choose additional specialisations.
With your degree, your qualifications will be wide-ranging: you could work in various roles across different industries and company sizes.
B.Sc., 180 ECTS credits
Language: en
Full-time or part-time, 100% flexible
Start today with Comfort Start – or start any time on your preferred date
36, 48, 72 months, depending on model Extension possible free of charge
Study programme independent of time & place, no mandatory attendance, innovative study tools available on online-campus, AI study assistant Syntea, exams online or at nearest examination centre
Starting at 249€/month, depending on model
Current discount campaign
All details on recognition and admission can be found directly on the page of your desired study programme.
Apply now and start today – or choose your starting date flexibly. You can then test IU for 1 month free of charge. Fees only apply if you decide to continue.
We also offer the bachelor's programme "AI in Business" with three additional specialisations.
Your advantage: With your degree, you'll be ready to take on today's challenges in the job market and accelerate your career – in your chosen field.
In the bachelor's programme "AI in Business", you can specialise in exciting areas such as AI in Business Finance, AI in Business Marketing & E-Commerce, and AI in Business Healthcare & Pharmaceuticals, giving you the ideal preparation for your career.
| Module | ECTS credits |
|---|---|
| Electives A (es sind 10 ECTS Punkte zu wählen) | |
| Corporate Finance and Investment | 5 |
| Digital Finance and Controlling | 5 |
| International Marketing | 5 |
| Online Marketing | 5 |
| Healthcare Management | 5 |
| International Health Systems | 5 |
| Automation Technology | 5 |
| Electrical Engineering | 5 |
| Customer Relationship Management | 5 |
| Project: Agile Project Management | 5 |
| Supply Chain Management I | 5 |
| Supply Chain Management II | 5 |
| International HR Management | 5 |
| Digital HR | 5 |
| Production Engineering Industry 4.0 | 96 |
| Applied Sales I | 5 |
| Applied Sales II | 5 |
| Elective B (es sind 10 ECTS Punkte zu wählen) | |
| FinTechs (Overview and Technological Basics) | 5 |
| FinTechs (Disruptive and Innovative Approaches) | 5 |
| Social Media Marketing | 5 |
| Project: Marketing Analytics | 5 |
| Introduction to Biomedical AI | 5 |
| Pharmaceutical Management | 5 |
| Smart Factory | 5 |
| Production Engineering Industry 4.0 | 5 |
| Electrical Machines and Energy Technology | 5 |
| Consumer Behavior | 5 |
| Business Consulting I | 5 |
| Digital Future Commerce | 5 |
| Introduction to the Internet of Things | 5 |
| Product Development in Industry 4.0 | 5 |
| Introduction to New Work | 5 |
| Project: New Work | 5 |
| Search Engine Optimization - SEO | 5 |
| Search Engine Advertising - SEA | 5 |
| E-Commerce I | 5 |
| Elective C (es sind 10 ECTS Punkte zu wählen) | |
| Start-Up Financing | 5 |
| Project: AI in Finance | 5 |
| User Experience | 5 |
| Seminar: AI in Marketing & E-Commerce | 5 |
| Global Health | 5 |
| Seminar: Technology in Healthcare | 5 |
| Supply Chain Management I | 5 |
| Seminar: Human-Robot Interaction | 5 |
| Personal Career Plan | 5 |
| Personal Elevator Pitch | 5 |
| Business Consulting II | 5 |
| Collaborative Work | 5 |
| Conflict Management and Mediation | 5 |
| Corporate Planning and Simulation | 5 |
| Energy Industry | 5 |
| Project: SAP S/4HANA - Financial Company Setup incl. Human Capital Management | 5 |
| Project: SAP S/4HANA - Business Processes | 5 |
| Project: Dynamics 365 Business Central - Financial Company Setup | 5 |
| Project: Dynamics 365 Business Central - Business Processes with Focus on Sales and Distribution | 5 |
| Studium Generale I | 5 |
| Studium Generale II | 5 |
| Project: AWS - Cloud Essentials | 5 |
| Project: AWS - Cloud Advanced | 0 |
| Project: Process Innovation with Copilot | 5 |
| Introduction to the Internet of Things | 5 |
| Leadership 4.0 | 95 |
| Project: Cross Media Marketing | 5 |
| Electives D (wenn Du Dich für das Praktikum entscheidest) | |
| Internship: Business & Management | 30 |
| Electives D (wenn Du Dich für die sechs Module entscheidest) | |
| Project: Digital Business Models | 5 |
| Project: Business Intelligence | 5 |
| Intercultural and Ethical Decision-Making | 5 |
| Digital Skills | 5 |
| Interaction and Communication in Organizations | 5 |
| Seminar: Current Topics in Digitalization | 5 |
Do you need help with your decision? Your personal study advisor is happy to help you!
Apply now and start today – or choose your starting date flexibly. You can then test IU for 1 month free of charge. Fees only apply if you decide to continue.
Study flexible
anytime and anywhere with 24/7 online exams, full- or part-time.
Learn innovatively
on your digital campus with your own AI study assistant and multimedia tools.
State-recognized
Benefit from an accredited degree with excellent career prospects.
Information on study content & electives
Information on career prospects
Information on financing options

Als AI Business Consultant entwickelst Du strategische Pläne, um KI-Technologien nahtlos in die Geschäftsprozesse Deiner Klient:innen zu integrieren. Du analysierst bestehende Abläufe, entwirfst maßgeschneiderte KI-Modelle und verleihst diesen Prozessen einen echten Mehrwert. Neben der fachlichen Beratung bist Du auch für das Change Management verantwortlich und sorgst dafür, dass die umgesetzten Innovationen effektiv genutzt werden. Durch gezielte Workshops begleitest Du den kontinuierlichen Verbesserungsprozess in Unternehmen.
As an AI business analyst, you shape the future of your company by identifying and implementing artificial intelligence solutions. Your expertise is the key to innovation. You analyse business processes, oversee the implementation of the latest AI technologies, and ensure their quality through precise testing. Additionally, you are responsible for training your colleagues and evaluating the performance of AI systems. Unleash your skills in a world where data and algorithms take the lead.


As an AI project manager, you are the driving force behind innovative AI projects. You juggle resources, schedules, and budgets to bring your vision to life. Your ability to collaborate with diverse teams, including data scientists and IT specialists, is indispensable. While tracking the project progress, you strategically tackle risks and effectively communicate updates. Your goal is not only to lead the project to success but to also set new standards through continuous improvement.