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Apply with ZIEL26 by July 30th & secure €1,444 discount + iPad.
Apply by July 30th and use the code ZIEL26 to get a €1,444 discount and a free iPad.
Our 120 ECTS master’s programme in Product Management is for you, if you have an undergraduate degree in product management, business administration, management or another related field of business administration and want to dive deeper into product management.
How your studies get you ahead:
You acquire extensive knowledge in product management methods, but also skills in management, leadership, marketing, performance and strategy to understand product management completely.
You choose two electives to focus on topics such as digital transformation and product management, creative and agile methods or social media models.
You qualify for important expert positions with management responsibility, for example as product manager, product owner, product marketing manager or product and business developer.
Study flexible
anytime and anywhere with 24/7 online exams, full- or part-time.
Learn innovatively
on your digital campus with your own AI study assistant and multimedia tools.
State-recognized
Benefit from an accredited degree with excellent career prospects.
M.A., 120 ECTS credits
Language: en
Full-time or part-time, 100% flexible
Start today with Comfort Start – or start any time on your preferred date
24, 36, 48 months, depending on model Extension possible free of charge
Study programme independent of time & place, no mandatory attendance, innovative study tools available on online-campus, AI study assistant Syntea, exams online or at nearest examination centre
Starting at 286€/month, depending on model
Current discount campaign
Study program is state-approved, accredited & internationally renowned, 120 ECTS - EN: AR-Siegel, ZFU: 1157123
Apply now and start today – or choose your starting date flexibly. You can then test IU for 1 month free of charge. Fees only apply if you decide to continue.
Your degree enables you to take on a variety of roles in a company. That’s why your master’s programme in Product Management offers you a broad and equally focused education in managing products and services. Your study programme is divided into the following areas of focus: product management, management and leadership, marketing, performance and strategy and method competency. You also learn about topics such as digitisation, ethics and internationality as well as sustainability – especially in modules such as quality management, sustainability and managing across borders.
| Module | ECTS credits |
|---|---|
| Leadership | 5 |
| Product Discovery and Validation | 5 |
| International Marketing | 5 |
| Business Model Design | 5 |
| Product Delivery and Development | 5 |
| Advanced Research Methods | 5 |
| Module | ECTS credits |
|---|---|
| Managing Across Borders | 5 |
| Product Lifecycle Management | 5 |
| Sales and Pricing | 5 |
| Advanced Growth Hacking | 5 |
| Seminar: Current Issues in Product Management | 5 |
| Project: Customer Discovery and Product Delivery | 5 |
| Module | ECTS credits |
|---|---|
| Quality Management and Sustainability | 5 |
| Digital Analytics and Strategies | 5 |
| Electives A | 10 |
| Electives B | 10 |
| Module | ECTS credits |
|---|---|
| Master Thesis | 30 |
| Module | ECTS credits |
|---|---|
| Electives A | |
| Agile, Social and Creative Methods | 10 |
| Consumer Behavior and Brand Management | 10 |
| Digital Transformation and Product Management | 10 |
| Digitalized Production | 10 |
| Entrepreneurship and Disruptive Innovation | 10 |
| Electives B | |
| Agile, Social and Creative Methods | 10 |
| Big Data Applications | 10 |
| Business Analyst | 10 |
| Consumer Behavior and Brand Management | 10 |
| Content Creation and Storytelling | 10 |
| Data Science and Analytics | 10 |
| Digital Transformation and Product Management | 10 |
| Digitalized Production | 10 |
| E-Commerce | 10 |
| Entrepreneurship and Disruptive Innovation | 10 |
| Innovate and Change | 10 |
| AI and Mastering AI Prompting | 10 |
| Process Management with Scrum | 10 |
| Project Management with PRINCE2® | 10 |
| Salesforce Consultant Specialization | 10 |
| Social Media Models and Creation | 10 |
| Supply Chain and Sourcing Management | 10 |
| UI/UX Expert | 10 |

Did you know? During your studies, you’ll have the opportunity to take our new AI elective*. It will teach you everything you need to know about AI and prepare you for tomorrow’s professional world.
*You can find more information in your module handbook.
As an expert in product management, you have excellent chances to find a well-paid position with management responsibility. After graduating, you may work as …

As a strategic product manager, you define strategies and visions for innovative products. You work closely with your stakeholders and direct interdisciplinary teams. In addition, you are in charge of budgeting, portfolio coordination and launching new products on the market.
Product owners for data driven products are a connecting link between developers and data scientists with whom they collaborate to realise progressive product ideas. If you choose this career path, you can look forward to an innovative work environment that requires high agility. Your tasks also include the analysis and utilisation of customer and market data.
You are excited about data science, cloud computing, blockchain and more? Then kick off your career as a technical product manager! In this position, you develop technical concepts based on user-oriented criteria. You work at the interface of customers, market and technology.
Begin today with Comfort Start – or start any time on your preferred date
Free trial month*
Optional semester abroad
Access to MS Office
Opportunities to exchange with teachers and fellow students
Online library with 60,000 E-books and access to Statista
Eduroam internet access at over 20,000 locations worldwide
Study and career coaching
Access to over 14,000 courses and 1,800 video tutorials via LinkedIn Learning
Holiday semesters and free extension for up to 12 months
*The fees for this period only apply if you continue your studies with us.
Do you need help with your decision? Your personal study advisor is happy to help you!
Do you have vocational training or further education, work experience, or have you already studied? We are happy to assess — even before you apply for your distance learning programme — whether and to what extent we can recognise your prior learning: no obligation and 100% online. Simply complete our online recognition form.
Reduce your study duration: Skip individual modules or entire semesters!
Save on tuition fees: For every recognised ECTS point, you save 30 euros.
🤔 Can't find your qualification? No worries! Our form helps you get other qualifications recognised.
🤔 Can't find your qualification? No worries! Our form helps you get other qualifications recognised.
Need help with your recognition application? Our recognition guide brings together all the key information you need.
If you want to take full advantage of our recognition process, make sure to submit your application before the end of your trial month. To reduce your study duration, you can submit your prior learning recognition application at any time — including during your studies. However, a fee reduction can no longer be granted after the trial month has ended.
We make it possible: At IU International University of Applied Sciences you can start your desired study programme - without NC, state-recognised, with or without a general A-level!
Completed undergraduate degree in product management, business administration, management, innovation management, entrepreneurship, intrapreneurship or a related programme in the field of business with at least 180 ECTS
Your degree must be from a state or state-approved higher education institution/university
You must have achieved a final grade of at least “satisfactory” or Grade C equivalent to the German grade “befriedigend” in your previous undergraduate degree
Alternatives to the minimum grade (120 ECTS credits)
If you have completed your bachelor's degree with a grade of "sufficient" or grade D equivalent to the German grade “ausreichend” (up to 4.0), you can still be admitted to a master's or MBA program. For this, you need:
A bachelor's degree (grade 3.5 - 4.0) from a state or state-approved higher education institution/university
and
Relevant study achievements from a master's/MBA programme at a state or state-approved higher education institution/university relevant to the desired master's/MBA programme, with a minimum of 40 ECTS credits
or
A relevant completed master's/MBA degree from a state or state-approved higher education institution/university
or
Relevant qualifications outside of academia which can be credited to you such as further education/training at GQF7 level or – for foreign qualifications such as postgraduate diplomas – equivalent to GQF7 level relevant to the desired master's/MBA programme, with a minimum of 40 ECTS credits
Tip: If you apply for recognition, we can review your relevant achievements and, where possible, credit them towards your study programme in a relevant field.
Exception: To be admitted to the master's programme in Architecture (120 ECTS credits), you must have completed your undergraduate degree with a final grade of at least "good” or grade B equivalent to the German grade "good" (up to 2.5).
Is your undergraduate degree not in the required subject field for the 120 ECTS programme's admission requirements? You can still apply! You'll have to take 2 specific courses from your study programme and successfully complete them before you can start your studies.
Recognition of knowledge and abilities acquired outside of higher education is possible in principle.
The alternative admission requirements represent individual exceptions to the aforementioned General Admission Requirements and ensure that you are qualified to access a master's degree programme. Admission is granted at the discretion of the institution.
Depending on your personal circumstances, you might be required to provide proof of your English language proficiency. Your skills would need to match the B2 level of the Common European Framework (CEF). We accept the following English language skills certificates*:
TOEFL (minimum 80 points) or
IELTS (minimum 6,0 points) or
Duolingo English Test (minimum 95 points) or
Cambridge Certificate (minimum Grade B)
Note: Proof must be provided before starting the study programme and must not be older than five years. Is English your native language, or have you graduated from an English-speaking school or institution of higher education? Then you do not need to prove your English language proficiency. Get in touch with our study advisors for more details.
*IU International University of Applied Sciences may accept other language certificates for English B2 (CEFR) at their discretion.
Apply now and start today – or choose your starting date flexibly. You can then test IU for 1 month free of charge. Fees only apply if you decide to continue.
Information on study content & electives
Information on career prospects
Information on financing options
Soziale Arbeit (B.A.)
Stefanie
Sehr empfehlenswert
Insgesamt ein super Studium, ich bin sehr zufrieden und fühle mich rundum gut betreut und aufgehoben. Es wird sich viel Mühe um die Zufriedenheit der Studenten gegeben und auch die Dozenten sind super nett und engagiert. Man kann jederzeit Fragen klären und hat immer einen Ansprechpartner der einem weiterhilft. Ich würde jederzeit wieder an der IU studieren und kann es nur weiterempfehlen!
Posted on 22.05.2026 on fernstudiumcheck.de
Angewandte Psychologie (B.Sc.)
Albena
Flexibilität im Fernstudium neben dem Beruf
Ich habe bisher sehr gute Erfahrungen im Fernstudium ‚Angewandte Psychologie‘ gemacht. Besonders gut gefällt mir die Flexibilität bei der IU, weil ich neben dem Studium zu 100 % arbeite. Ich kann selbst entscheiden, wann und wie viel ich lerne. Sehr zufrieden bin ich auch damit, dass ich keinen Druck habe, wann ich mit dem Studium fertig sein muss, und dass ich kostenlos verlängern kann. Dadurch kann ich das Studium besser mit meinem Berufsleben vereinbaren.
Posted on 20.04.2026 on fernstudiumcheck.de
International Management (M.A.)
Djo
Bin ein großer Fan der IU
Ich bin ein großer Fan der IU und habe dort in letzter Zeit unglaublich viel gelernt. Die Möglichkeiten, die Studierenden geboten werden – insbesondere im Fernstudium – sind sehr vielfältig und flexibel. Dadurch macht das Lernen nicht nur Spaß, sondern lässt sich auch hervorragend in den Alltag integrieren. [...] Für mich gehört die IU zu den besten Anbietern für Fernstudiengänge in Deutschland. Ich kann sie aus voller Überzeugung jederzeit weiterempfehlen.
Posted on 03.06.2026 on fernstudiumcheck.de