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Megatrends such as globalisation, digitalisation, cultural and social change have a lasting impact on companies. In view of this paradigm shift, experts are needed who have a sound knowledge of business administration and who understand how business, in general, and companies, in particular, function. Our Bachelor's online study programme in Business Administration is characterised by an English-language foundation education with topical relevance and a wide range of elective options. You will first acquire a broad basic knowledge of management and accounting-oriented business administration before focus on the diverse elective areas according to your interests. Your extensive knowledge opens up job prospects in a wide range of industries and companies around the world – meaning that nothing stands in the way of your international career.
Study flexible
anytime and anywhere with 24/7 online exams, full- or part-time.
Learn innovatively
on your digital campus with your own AI study assistant and multimedia tools.
State-recognized
Benefit from an accredited degree with excellent career prospects.
B.A., 180 ECTS credits
Language: en
Full-time or part-time, 100% flexible
Start today with Comfort Start – or start any time on your preferred date
36, 48, 72 months, depending on model Extension possible free of charge
Study programme independent of time & place, no mandatory attendance, innovative study tools available on online-campus, AI study assistant Syntea, exams online or at nearest examination centre
Starting at 249€/month, depending on model
Current discount campaign
Study program is state-approved, accredited & internationally renowned, 180 ECTS - EN: AR-Siegel, ZFU: 1114120
Apply now and start today – or choose your starting date flexibly. You can then test IU for 1 month free of charge. Fees only apply if you decide to continue.
The Bachelor's online study programme in Business Administration offers you a sound education in economics that conveys theoretical principles in a practical manner, and addresses current trends with an international focus. When compiling the curriculum, great importance was attached to promoting your soft skills through modules such as Collaborative Work or Intercultural and Ethical Decision-Making, in addition to ensuring the subject’s professional foundation. Another special feature of the online study programme in Business Administration is the extensive range of compulsory electives, in which you can focus on industry-specific subjects of your choice, deepen your knowledge of IT-technical areas or take a foreign language. All modules are offered exclusively in English to prepare you for an international career.
Our Bachelor's study programme is modular, i.e. you study based on subject areas that are divided into so-called modules. After successfully completing the modules, you will be credited with ECTS points (European Credit Transfer System), which document your achievements. These ECTS points are internationally comparable and, of course, recognised.
| Module | ECTS credits |
|---|---|
| Academic Integrity and Writing for Business | 5 |
| Business 101 | 5 |
| Managerial Economics | 5 |
| Introduction to Academic Work | 5 |
| Global Corporations and Globalization | 5 |
| Business Mathematics | 5 |
| Module | ECTS credits |
|---|---|
| Organizational Behavior | 5 |
| Management Accounting | 5 |
| Supply Chain Management I | 5 |
| International Marketing | 5 |
| Statistics | 5 |
| Corporate Finance and Investment | 5 |
| Module | ECTS credits |
|---|---|
| Principles of Management | 5 |
| Entrepreneurship and Innovation | 5 |
| International HR Management | 5 |
| Service Operations Management | 5 |
| Collaborative Work | 5 |
| Intercultural and Ethical Decision-Making | 5 |
| Module | ECTS credits |
|---|---|
| Digital Business Models | 5 |
| Sustainability | 5 |
| International Accounting | 5 |
| Research Methods | 5 |
| Corporate Governance and Strategy | 5 |
| Leadership 4.0 | 5 |
| Module | ECTS credits |
|---|---|
| International Brand Management | 5 |
| Seminar: Current Issues in International Management | 5 |
| Supply Chain Management II | 5 |
| Projekt: Agile Project Management | 5 |
| Elective A | 10 |
| Module | ECTS credits |
|---|---|
| Elective B | 10 |
| Elective C | 10 |
| Bachelor Thesis | 10 |
| Module | ECTS credits |
|---|---|
| Elective A | |
| Applied Sales | 10 |
| Business Intelligence | 10 |
| Managing People and Fundamentals of Business Psychology | 10 |
| Online and Social Media Marketing | 10 |
| Agile Management and Global Sourcing | 10 |
| Personnel Psychology and Corporate Communication | 10 |
| Intrapreneurship | 10 |
| Healthcare Mangement and Health Systems | 10 |
| Elective B | |
| Fundamentals of Operations Research | 10 |
| IT Service Management | 10 |
| Introduction to Data Science and Programming with Python | 10 |
| Project: Salesforce Platform Development | 10 |
| Salesforce Platform Management | 10 |
| Smart Factory | 10 |
| Public and Global Health | 10 |
| Elective C | |
| Agile Management and Global Sourcing | 10 |
| Applied Sales | 10 |
| Business Intelligence | 10 |
| Career Development | 10 |
| Foreign Language French | 10 |
| Foreign Language German | 10 |
| Foreign Language Italian | 10 |
| Foreign Language Spanish | 10 |
| Fundamentals of Operations Research | 10 |
| IT Service Management | 10 |
| Internship | 10 |
| Intrapreneurship | 10 |
| Introduction to Data Science and Programming with Python | 10 |
| Managing People and Fundamentals of Business Psychology | 10 |
| Mastering Prompts | 10 |
| Microsoft ERP- Dynamics 365 Business Central - Functional Consultant | 10 |
| Online and Social Media Marketing | 10 |
| Personnel Psychology and Corporate Communication | 10 |
| Project: Salesforce Platform Development | 10 |
| Salesforce Platform Management | 10 |
| SAP - SAP S/4HANA Business Process Integration - Application Associate | 10 |
| Smart Factory | 10 |
| Studium Generale | 10 |

Salesforce is the world's most-used software solution for Customer Relationship Management (CRM). The tool stands out because it offers very many functions and integrates the latest technologies. As the elective module is conducted in cooperation with Salesforce, you will also be prepared for certifications as part of the module.
After your Bachelor's degree in Business Administration, you can take on demanding expert and management positions in companies all over the world.
Your expert knowledge can be applied to a wide range of fields – depending on your interests, you can work in Accounting, Marketing, Sales, Human Resources or Administration, for example.

As a business manager, you are responsible for monitoring all departments within a company and developing industry-specific solutions to increase sales and attract new customers. From an economic point of view, you prepare financial plans and check the efficiency of projects. In large companies, as a business manager, you report directly to the board of directors and convince them with a high level of competence in consulting. In smaller companies, you can often make decisions independently and report to the management. Generally, your role as a business manager goes hand in hand with personnel responsibility.
As an assistant accountant, you work in finance and accounting - typically at a bank, an accounting firm or in the finance department of a company. You are responsible for bookkeeping, preparing financial plans and reports and performing administrative tasks. You are familiar with the company's internal guidelines and regulations related to the recording of financial data and you maintain the databases accordingly.
In your position as a business developer, you are responsible for the further development and expansion of a company's business areas. As a key driver of growth and innovation, you are committed to the forward-looking orientation of your organisation. In doing so, you pursue the essential growth strategies within the framework of market development, product development and diversification.
Begin today with Comfort Start – or start any time on your preferred date
Free trial month*
Optional semester abroad
Access to MS Office
Opportunities to exchange with teachers and fellow students
Online library with 60,000 E-books and access to Statista
Eduroam internet access at over 20,000 locations worldwide
Study and career coaching
Access to over 14,000 courses and 1,800 video tutorials via LinkedIn Learning
Holiday semesters and free extension for up to 12 months
*The fees for this period only apply if you continue your studies with us.
Do you need help with your decision? Your personal study advisor is happy to help you!
Do you have vocational training or further education, work experience, or have you already studied? We are happy to assess — even before you apply for your distance learning programme — whether and to what extent we can recognise your prior learning: no obligation and 100% online. Simply complete our online recognition form.
Reduce your study duration: Skip individual modules or entire semesters!
Save on tuition fees: For every recognised ECTS point, you save 30 euros.
🤔 Can't find your qualification? No worries! Our form helps you get other qualifications recognised.
🤔 Can't find your qualification? No worries! Our form helps you get other qualifications recognised.
Need help with your recognition application? Our recognition guide brings together all the key information you need.
If you want to take full advantage of our recognition process, make sure to submit your application before the end of your trial month. To reduce your study duration, you can submit your prior learning recognition application at any time — including during your studies. However, a fee reduction can no longer be granted after the trial month has ended.
We make it possible: At IU International University of Applied Sciences you can start your desired study programme - without NC, state-recognised, with or without a general A-level!
With vocational or high school diploma With a general university entrance qualification (high school diploma) or an entrance qualification for universities of applied sciences (vocational diploma: academic and practical part), you can enter our Bachelor's study programme* directly.
Graduates from Waldorf schools and vocational colleges in Baden-Württemberg must have their entrance qualification for universities of applied sciences confirmed by the relevant authority in order to be able to study in another federal state. This also applies if you want to study in a federal state other than Thuringia. Additional achievements may be required. Our student advisory team will answer any questions about this.
* For applicants with international school diplomas (e.g. IB-Diploma) or degrees earned abroad, the institution conducts an equivalence test (according to Anabin).
You can also study at IU International University of Applied Sciences (IU) without a high school diploma. To do so, you simply need:
A master craftsman's certificate or
Advanced professional training (e.g. as an IHK business administrator) or
At least two years of recognized vocational training in Germany, followed by at least 3 years of professional experience (full-time)*: Depending on the focus of your training and professional activity and what you want to study, you can start directly with a trial phase or prove your aptness in other ways.
*If you have completed your vocational training and professional experience within Europe, but outside of Germany, the university will carry out an equivalency assessment. EU qualifications can be accepted as equivalent if your vocational qualification is comparable to a German vocational qualification at level DQR 4.
Depending on your personal circumstances, you might be required to provide proof of your English language proficiency. Your skills would need to match the B2 level of the Common European Framework (CEF). We accept the following English language skills certificates*:
TOEFL (minimum 80 points) or
IELTS (minimum 6,0 points) or
Duolingo English Test (minimum 95 points) or
Cambridge Certificate (minimum Grade B)
Note: Proof must be provided before starting the study programme and must not be older than five years. Is English your native language, or have you graduated from an English-speaking school or institution of higher education? Then you do not need to prove your English language proficiency. Get in touch with our study advisors for more details.
*IU International University of Applied Sciences may accept other language certificates for English B2 (CEFR) at their discretion.
Apply now and start today – or choose your starting date flexibly. You can then test IU for 1 month free of charge. Fees only apply if you decide to continue.
Information on study content & electives
Information on career prospects
Information on financing options